By Bradley Burck, MA

We are now at the end of January 2012… What’s that mean?

People are prepping to get their tax papers ready for for their accountants. That means you’re probably getting emails asking if you can send a document showing their giving for 2011.

One of the things we recommend doing is to send out a Year in Review letter with a giving summary showing the donors giving for the year. This is a fantastic package that will produce results for you all year long.

The key – you’ve got to get it out before the end of January.

If this package is not part of your communication mix, we really encourage you to add it. You can learn more about how to do this by becoming a MEMBER of the Fundraising Success Team.